

Academic Research
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To view my published works, you can visit Google Scholar here
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My research examines the role of local journalism and strategic communicators in crisis and disaster communication.
Refereed Research Publications
Books
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Perreault, M.F. & Smith-Frigerio, S. eds. (2024). Crisis communication case studies on COVID-19: Multidimensional perspectives and applications. Peter Lang. ISBN 9781433192227 . https://www.peterlang.com/document/1297882
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Peer Reviewed
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Perreault, M. Walsh, J. Perreault, G. P., Lincoln, L. & Moon, R. (2024). "What is Rural Journalism? Occupational Precarity and Social Cohesion in US Rural Journalism Epistemology" Journalism Studies. https://doi.org/10.1080/1461670X.2024.2314206.
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Perreault, G., Lincoln, L., Perreault, M., & Walsh, J. (2024). ‘That s**t is hard to get away from’: Working alone in U.S. rural journalism. Journalism Practice. https://www.tandfonline.com/doi/full/10.1080/17512786.2024.2443228
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Perreault, G. Potochnik, K. Swasy, A. Perreault, M. (2024) ““Jesus Was Married?! SCANDALOUS!” Field Theory in Reporting on a U.S. Religion Scandal” Journal of Media and Religion. https://doi.org/10.1080/15348423.2024.2403951
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Walsh, J. Perreault, M. Moon, R. and Perreault, G. (2024) “Gleaning Rural Journalists’ Coverage of Agricultural and Environmental Stories.” Rural Sociology. https://doi.org/10.1111/ruso.12558
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Walsh, J. Miller, S., Perreault, M. and Lawrence, E. (2024). “Neutrality in Midwestern U.S. Newspapers: How Journalists in Rural States Report on Water Pollution.” Journal of Communication in Healthcare. https://doi.org/10.1080/17538068.2024.2349335
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Moon, R., Perreault, M.F. Walsh, J., & Perreault, G.P. (2024). "“Scooped by the town drunk”: Unpacking the effects of COVID-19 on rural journalism work"," Digital Journalism. https://doi.org/10.1080/21670811.2024.2344125
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Perreault, M., Walsh, J. Lincoln, L., Perreault, G. P and Moon, R. (2024). ““‘Everything Else is Public Relations’” How Rural Journalists Draw the Boundary Between Journalism and Public Relations in Rural Communities.” Mass Communication and Society. doi.org/10.1080/15205436.2023.2243920
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Perreault, M. and Foss, K. (2023). “Parents’ News Consumption and COVID Sources in Their Decisions to Vaccinate.” Journal of Applied Research on Children: Informing Policy for Children at Risk.
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Davis, J. and Perreault, M. (2023). “Perspectives on Teaching Environmental Oral History in the Media and Communication Classroom.” Teaching Journalism and Mass Communication Journal. https://higherlogicdownload.s3.amazonaws.com/AEJMC/cb51e04d-0bbc-407c-8982-aece895b3c6f/UploadedImages/TJMC_13_1__2023__Davis_Perrault_Oral_History_.pdf
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Perreault, M. Walsh, J. Lincoln, L., Perreault, G. P and Moon, R. (2023). ““‘Everything Else is Public Relations’” How Rural Journalists Draw the Boundary Between Journalism and Public Relations in Rural Communities.” Mass Communication and Society. doi.org/10.1080/15205436.2023.2243920
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Perreault, M. & Richards, M. (2023). “Mask Making on Social Media: Women’s Mask Making Practices and Advocacy During the Covid-19 Pandemic.” Qualitative Health Communication.https://tidsskrift.dk/qhc/article/view/130132
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Fargen Walsh, J. & Perreault, M.F. (2023). “What’s With the Water: The nature of reactionary reporting on the problem of nitrates in Nebraska.” Newspaper Research Journal. https://doi.org/10.1177/07395329221143381
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Perreault, G.P. Moon, R., Fargen Walsh, J., and Perreault, M.F. (2022). ““It’s not hate but …”: Defining marginal categories in rural journalism.” Journalism Practice. https://doi.org/10.1080/17512786.2022.2075782
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Wehde, W. & Perreault, M. (2022). “Developing Survey Methods for Collecting Individual Policy Narratives: A case study of climate change narratives using an engaged convenience sample.” International Review on Public Policy. https://doi.org/10.4000/irpp.2480
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Perreault, M. (2021). Journalism Beyond the Command Post: Local journalists as strategic citizen stakeholders in natural disaster recovery. Journalism Studies. DOI: https://doi.org/10.1080/1461670X.2021.1950565
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Perreault, M. & Perreault, G. (2021). Journalists on COVID Journalism: Communication Media Ecology of Pandemic Reporting. American Behavioral Scientist.
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Perreault, G.P. Perreault, M.F. & Maares, P. (2022) Metajournalistic discourse and field theory on journalistic practice in the COVID-19 pandemic. Journalism Practice. https://doi.org/10.1080/17512786.2021.1949630
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Richards. M. & Perreault, M. (2021). Sewing Self-Efficacy: Images of Women’s Mask-Making in Appalachia during the COVID-19 Pandemic. Survive and Thrive: A Journal for Medical Humanities and Narrative as Medicine Special Edition: “‘I Think You’re Muted’: Voices from the Coronavirus Pandemic. https://repository.stcloudstate.edu/survive_thrive/vol6/iss1/13
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Perreault, M., Perreault, G., & Suarez, A. (2021). What does it mean to be a woman in “indie” game storytelling? Narrative Framing in Independently-Developed Video Games. Games & Culture. https://doi.org/10.1177/15554120211026279
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Perreault, M. & Perreault, G. (2019). Symbolic Convergence in the 2015 Duggar Scandal Crisis Communication. Journal of Media & Religion. 18, (3). https://doi.org/10.1080/15348423.2019.1678945
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Thomas, R. and Perreault, M. (2018). A Lineage of Leakers? The Contingency of Collective Memory inCoverage of Contemporary Leaking Cases. Journalism Practice. https://doi.org/10.1080/17512786.2017.1389293
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Perreault, M., Perreault, G, Jenkins, J. & Morrison, A. (2018). Depictions of Women in 2013 Digital ‘Game ofthe Year’ Nominees. Games and Culture. 13, 8) https://doi.org/10.1177/1555412016679584
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Hinnant, A., Subramanian, R., Ashley, R., Perreault, M., Young, R., & Thomas, R. J. (2017). How JournalistsCharacterize Health Inequalities and Redefine Solutions for Native American Audiences. HealthCommunication, 1-9. https://doi.org/10.1080/10410236.2017.1405482
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Rolbiecki, A. J., Subramanian, R., Crenshaw, B., Albright D. L., & Perreault, M. (2017). Coming to terms withchronic pain: Exploring Resilience across a sample of patients living with chronic pain. Traumatology, SpecialIssue on Resilience. https://doi.org/10.1037/trm0000095
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Jenkins, J., & Perreault, M. (2016). Stay Tuned: A case study in educational collaboration. JournalismEducation, 5(1), 155-169. https://doi.org/10.1080/17501229.2019.1628242
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Houston, J.B., Spialek, M.L., & Perreault, M.F. (2016). Coverage of posttraumatic stress disorder (PTSD) inthe New York Times, 1950-2012. Journal of Health Communication. https://doi.org/10.1080/10810730.2015.1058441
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Perreault, M., Houston, B. & Wilkins, L. (2014). Does Scary Matter? Testing the Effectiveness of the newNational Weather Service tornado warnings. Communication Studies, Vol. 65 (5). 1-16. https://doi.org/10.1080/10510974.2014.956942
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Houston, J.B., Hawthorne, J., Perreault, M., Park, E.H., Goldstein Hode, M., Halliwell, M.R., Turner McGowen,S.E., Davis, R., Vaid, S., McElderry, J.A., & Griffith, S.A (2015). Social media and disasters: A functionalframework for use in disaster planning, response, and research. Disasters, 39(1). https://doi.org/10.1111/disa.12092
Book Chapters
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Perreault, M. & Capizzo, L. (in press) ““Is it easier for a fire than a flood? Navigating dissensus in crisis and centering information subsidies in discourse of renewal.” In Public Relations in Times of Dissensus: Narratives, Artifacts, and the Challenges of Meaning. St. John, III, B. ed. Rowman & Littlefield Publishing Group.
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Perreault, M.F. & Perreault, G. P. (in press). “Appalachian Social Cohesion: Interviewing, Engagement and Participant Observation in Rural Appalachian Media Markets,” submitted for Methods for the Marginalized: Reaching and Researching Vulnerable Populations, with Brian and Staci Smith Eds. The Page Center.
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Perreault, M.F. (in press) “Influencers Facing Crisis: Navigating the intersections of social media, Digital Memes, Brand Management, and Crisis Communication.” In the Sage Digital Gender Anthology.
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Westlund, O. Kavtaradze, L., Samuelson, R.J. Perreault, M.F. Steensen, S. & Belair-Gagnon, V. (in press). “Verification practices among journalists and fact-checkers: a systematic assessment. The Handbook of Disinformation and the Media, Section: Disinformation and Journalism. Herman Wasserman Ed.
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Perreault, M. (in press) “Strategic Communication More than Representation, Where’s the Inclusion?.” In “Communicating Disability: Expanding Diversity, Equity, and Inclusion in Health Communication and Mass Media.” Painter, C. and Willis, E. Eds. Taylor and Francis.
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Perreault, M.F. and Fargen Walsh, J. (in press) “Rural Research in the Space of News Deserts: redefining boundaries around Journalism Practice, the Climate Crisis, Natural Disasters, and Health Disparities.” In Critical Communication Research with Global Inclusivity. Badr, Hanan and Wilkins, K.G. eds. Routledge.
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Olsen, K and Perreault, M. (2025). “Ch 4: FIFA must show the red card to sexual abuse: A news and social media analysis of sexual violence toward women athletes at the 2023 FIFA Women’s World Cup.” In Media, Communication and the 2023 FIFA Women’s World Cup, Yanity, M. and Coombs, D. eds.
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Scovel, S. and Perreault, M. (2025). Ch 15: Megan Rapinoe as athlete, celebrity, and advocate: Social Media Engagement and Brand Identity on Instagram.” In Media, Communication and the 2023 FIFA Women’s World Cup, Yanity, M. and Coombs, D. eds.
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Perreault, M. and Carter, D. (2024). “Considering News Poverty in Appalachia: Historical and Social Stratification in the age of Divisive Politics.” In The Press and Democratic Backsliding How Journalism Has Failed the Public and How It Can Revive Democracy. Thomas J. Johnson and Aaron S. Veenstra, eds. Roman and Littlefield.
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Perreault, M.F. and Adhikari, B. (2024). ““It spread like Wildfire” and “Flooded Hospitals” Compounding Crisis: Climate, Wildfires, and Hurricanes during the Pandemic.” In COVID-19 Communication Case Studies, Mildred Perreault, and Sarah Smith-Frigerio eds. Peter Lang.
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Carter, D. and Perreault, M. (2024) ““Narrating the Pandemic: Compounding Crisis, Metajournalism, Politics & Presidential Responses Between Communication Ecology and Collective Memory.” Politics and Social Media: Partisanship, Polarization, & Pandemonium. Dan Schill and John Allen Hendricks, eds.
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Perreault, G. P., Perreault, M.F. and Crawford, M. (2023) “Chapter 18: “Survival and Salvation:” Religious Situational Crisis Communication Strategies,” in Cohen, Y. and Soukup, P. eds. The Handbook of Religion & Communication, John Wiley Publishers.
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Richards, M. & Perreault, M. (2022). THE MASK MAKERS: How Women in Appalachia were Empowered During the COVID-19 Response through Sewing. Wendy Welch ed. The COVID-19 Pandemic: Healthcare Response in Appalachia. Ohio University Press, Athens, Ohio.
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Perreault, M.F. and Perreault, G.P. (2022). Pepper Potts: Partner, Professional, CEO and Superhero in Performance, in Gendered Defenders: Marvel’s Heroines in Transmedia Spaces edited by Bryan J. Carr & Meta G. Carstarphen.
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Mushayamunda, T. & Perreault, M. (2022). “How Social Media Gives Black NBA Athletes a Platform to Rally Around Racial Injustice During the #BlackLivesMatter Movement,” submitted to “Not Playing Around: Intersectional Identities, Media Representation, and the Power of Sport.” Everbach, T., Colombo-Dougovito, A.M. and Weiller-Abels, K.
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Parsons, R. & Perreault, M. (2022). Queer Marketing, Who Is It Really For? Identifying a Strategy for Authentic Approaches to LGBTQ+ Branded Messages and Corporate Social Responsibility. LGBTQ Digital Cultures: A Global Perspective. Paromita Pain ed.
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Perreault, M.F. & Perreault, G.P. (2021). “I Stand by the Comments I Made,” The 2019 FIFA Women’s Soccer Championship: Images, Commentary and Narratives Made with Memes. In The 2019 FIFA Women's World Cup: Media, Fandom, and Soccer’s Biggest Stage. Molly Yanity and Danielle Sarver Coombs (eds.). Springer/Palgrave.
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Perreault, G. & Perreault, M. (2021). eSports as a news specialty gold rush: Communication ecology in the domination of traditional journalism over lifestyle journalism. In Pathways and Opportunities into the Business of eSports. Andrews, S. & Crawford, C. eds, IGI Global. DOI: 10.4018/978-1-7998-7300-6.ch014
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Perreault, M. & Perreault, G. (2020). Responding to Video Game Moral Panic: Persuasive messaging by the video game industry's response to shootings and violence. Innovations and Implications of Persuasive Narrative. Schartel Dunn, S. & Nisbett, G. (Ed.) Austin, TX: University of Texas Press.
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Perreault, M. & Perreault, G. (2020). Mobile Gaming Strategic Communication and Fear of Missing Out (FoMO) in Fan Culture: A Case Study of Final Fantasy Brave Exvius. Multidisciplinary Perspectives on Media Fandom. Dunn, A. (Ed.) Hershey, PA: IGI Global. DOI: 10.4018/978-1-7998-3323-9.ch014
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Perreault, M.F., Perreault, G.P. and McCarty, M.B. (2019). Marketing Gaming for Girls: Narrative Framing ofPrincess Zelda in American and Japanese Nintendo Commercials. In Beyond Princess Culture. Katie Foss ed. New York, Peter Lang.
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Perreault, M. and Xiao, A. (2018). Dealing with subsequent crisis response: An evaluation of transparency ingovernment response to the New Jersey Boardwalk fire. In C. Hickerson & B. Brunner-Johnson (Eds), Casesin Public Relations: Translating Ethics into Action.
Book Reviews
· Perreault, M.F. (2024). Book Review: Representation: Cultural Representations and Signifying Practices. Stuart Hall. Thousand Oaks, California: Sage, 1997. 400 pp. Journalism and Mass Communication Quarterly.
· Perreault, M. F. (2017). Book Review: Timothy Recuber Consuming catastrophe: Mass culture in America’s decade of disaster. p. 1227-1229. Journalism.
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Encyclopedia Articles
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Perreault, M. “Snapchat” entry (2020). Encyclopedia of Journalism, 2nd edition. Gregory Borchard Ed. SAGE Reference.
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Here is a link to my dissertation:
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